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Post by account_disabled on Mar 8, 2024 22:04:13 GMT -8
What is enhanced are the sensorial , behavioral and emotional values , understood as distinctive elements of the experience in the purchasing process. All with the aim of building a customer experience based on five dimensions: think (experiences that involve cognitive learning processes), feel (experiences that arouse emotions), sense (experiences linked to sensory perception), act (experiences that spur the consumer to adopt certain behaviors), relate (experiences deriving from social interactions). Brands that use experiential marketing, therefore, aim France Telegram Number Data to give consumers a memorable experience with the aim of increasing brand awareness , purchase behavior and, ultimately, loyalty . Wr experience based on five dimensions: think (experiences that involve cognitive learning processes), feel (experiences that arhat is enhanced are the sensorial , behavioral and emotional values , understood as distinctive elements of the experience in the purchasing process. All with the aim of building a customer experience based on five dimensions: think (experiences that involve cognitive learning processes), feel (experiences that arouse emotions), sense (experiences linked to sensory perception), act (experiences that spur the consumer to adopt certain behaviors), relate (experiences deriving from social interactions). Brands that use experiential marketing, therefore, aim to give consumers a memorable experience with the aim of increasing brand awareness , purchase behavior and, ultimately, loyalty .
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